0118 927 1000 hello@relfm.com

We are a full-service field marketing agency

REL
Field Marketing

We build solutions that win where people are engaging with or buying your product

launched
in
1995
UK HQ in Berkshire & Ireland HQ in Dublin
17,000 sq. ft. onsite warehouse
Full retailer accreditation – Sainsbury’s, ASDA & Dixons
externally recognised award winning agency
Advantage Smollan Map

We are part of advantage smollan

We are part of Advantage Smollan, the first and only global provider of innovative outsourced sales and marketing solutions for consumer goods companies and retailers.

This partnership between Advantage Solutions and Smollan Group delivers a unified service agency solution throughout Europe which provides manufacturers with the best retail merchandising, technology and reporting solutions on an international scale.

whAT WE DO

Our services cover the entire shopper journey allowing us to build tailored solutions for our customers or deliver individual services as required.

v

ENGAGEMENT

sampling

experiential

active selling

retail staff training

event management

 

 

ENVIRONMENT

sales

merchandising

compliance

amplification

availability

POS

 

 

 

 

Z

EXPERIENCE MEASUREMENT

mystery shopping

auditing

customer satisfaction

brand audit

ANALYTICS

perfect store dashboarding

single & multi-market reporting

retail analytics

 

 

WHERE we GO

We operate across all retailers and channels in the UK, Ireland and Europe.

We are accredited to work in Asda, Sainsbury’s and Dixons making us the only agency who can call on every retailer in the UK.

outlets

calls a year

data points a year

how we do it

We have a range of deployment solutions built to be agile and flexible, from fully structured teams to complete flexibility of resource.

 We can call anywhere, any day, at any time for any duration.

a

DEDICATED TEAMS

A dedicated, on-going resource.  This is your own exclusive team working for you and your brand in the field.

a

FLEXIBLE RESOURCE

Access to our extensive network with no ongoing commitment.  Use this team to deliver your requirements on ad-hoc basis. 

a

TEMPORARY TEAMS

An employed and dedicated resource for as long as you require with a defined end date. Use alone or to support existing activity.

a

CROWD SOURCING

A flexible, task-based resource which offers speed of deployment, breadth of coverage and economies of scale.

what it all means

We are proud to collaborate with our customers and build partnerships that add value.

We achieve extremely high customer advocacy and have some of the longest standing relationships in the industry.

REL NPS

Award winning agency

WE ARE THE MOST RECOGNISED AGENCY WITHIN OUR INDUSTRY

The FMBE Awards are our industry awards. We have won multiple awards for the work we complete on behalf of our customers and hold more Agency of the Year titles than any other agency.

Through Great Place to Work®, we have gained external recognition of the engagement of our organisation. Being accredited at the first time of asking in 2015 and retaining that accreditation in both the UK and Europe every year since.

 

REL at Great Place to Work Awards

Awards in 13 years

Agency of the Year titles

Team of the Year titles

years great place to work accreditation in UK & Europe

GPTW Logos Sept 2020

we ENGAGE OUR PEOPLE

We are very clear about the power of cultural engagement to our organisation and the impact it has on the results we deliver for our customers. We don’t make cereal, chocolate bars, laptops or TVs… our product is our people and so cultural engagement is crucial to our success.

REL Vision and Mission

our people satisfaction results

  • colleague engagement – 83%
  • leadership capability – 88%

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